THE PERSONAL BRAND BOSS
Meet Cherene Francis
For over 15 years, I've helped professionals, consultants, speakers, and business leaders build visibility, credibility, and influence.
Throughout my career, I noticed a frustrating pattern:
Many of the most qualified experts remained virtually invisible online while less-experienced competitors attracted speaking engagements, consulting opportunities, and industry recognition.
That's why I created The Curate Authority System™.
A done-for-you authority-building framework that helps established professionals transform decades of expertise into a visible, respected industry presence—without becoming full-time content creators.
Today, I help consultants, speakers, and transitioning executives position themselves as recognized authorities through strategic messaging, executive-level content, media production, and visibility systems.
Why I Created Personal Brand Boss
After years working in branding, marketing, media production, and communications, I saw talented professionals struggling with the same challenge:
- They had the expertise.
- But they lacked visibility.
- Meanwhile, less-qualified competitors were building influence simply because they understood how to position themselves online.
I built Personal Brand Boss to help experts become recognized authorities so their visibility reflects the level of expertise they've already earned.
The Curate Authority System™
1. Clarify
Define your authority positioning and market perception.
2. Capture
Record strategic authority sessions.
3. Curate
Transform expertise into executive-level content.
4. Circulate
Deploy visibility across platforms consistently.
Who We Are
Multimedia Professionals with experience in Design, Digital Marketing, Sales and Communications
"OMG…. It was amazing. I needed to learn how to develop my brand and create a website. You used questioning to uncover my strengths, talents, and abilities and what my true passions were. Now, I understand myself better and can relate that to prospects. The website is up and running, and people are responding. I learned a lot about my story and how to transform it so that I can help others. You helped me build my business regarding platforms and landing pages and showed me how to do it through social media. Thank you!"
- Liz Streich
"My husband and I did not have a clue where to start with marketing our ministry. During our work with the team, we were amazed by their creative ideas and methods to reach the hearts and minds of individuals struggling with addictions. They established our Ministry, Burning Love Outreach, on social media, which was far beyond our expectations. Our website is inviting, bold, and eye-catching. We are excited to have a professional site and a strong presence on Facebook, Instagram, LinkedIn, and YouTube created by this awesome team led by Cherene."
- Searita Jones
"Cherene Francis and her team have done personal brand marketing for me. Between updating the photography and images, choosing colors, having the right copy, finding the right web design, and helping to market my various conferences, Cherene exudes her passion for branding and marketing. Cherene has also been a constant on stage at my events and has helped numerous people go forward with their business plans and branding through her coaching. Cherene has an incredible eye for the visual elements of design and production in social media, TV, and video production."
- Randi Goodman
CONTACT THE PERSONAL BRAND BOSS
Ready To Become the Authority Your Experience Deserves?
If you're a senior consultant or transitioning executive who knows your expertise deserves a bigger stage, let's build the authority infrastructure that gets you seen.
In a 30-minute strategy session, we'll identify the authority gaps preventing you from attracting speaking opportunities, consulting inquiries, and industry recognition.
You're safe with me. I'll never spam you or sell your contact info.